Microsoft MIMS

Mims Teams With Dame Dash's BlockSavvy.com

2007-06-21T16:58:00.000-07:00

as reported by Danielle Harling via AllHipHop.com

New York rapper Mims, best known for his chart-topping single "This Is Why I'm Hot," was recently granted his own channel on BlockSavvy.com, a social networking site that focuses on urban culture and lifestyle.

Mims' channel will feature exclusive video performances and Mims will also interact with BlockSavvy.com members, answering questions and sending shout outs to members of his channel.

Founded by Kwame DeCuir and Damon Dash Enterprises, BlockSavvy.com creates a relationship with urban consumers worldwide, through its interactive environment of 3-D photorealistic rooms and storefronts.

“Our channels give artists an entirely new way of reaching and interacting with fans, while providing our members with fresh, relevant content,” cofounder of BlockSavvy.com, Kwame DeCuir said in a statement.

Mims' debut album Music Is My Savior is currently in stores now.

To become a BlockSavvy.com member and access Mims’ channel visit www.blocksavvy.com.

this is why i'm hot music video

2007-06-11T10:57:00.001-07:00

This Is Why Im Fat

2007-06-11T10:56:00.003-07:00

This Is Why I'm Fat

2007-06-11T10:56:00.001-07:00

THIS IS WHY I'M FAT

2007-06-11T10:55:00.001-07:00

Grandpa does RAP, Mims This is why I'm HOT!! (sexy version

2007-06-11T10:54:00.003-07:00

Mims - This Is Why I'm Hot - Menopause Parody

2007-06-11T10:54:00.001-07:00

Mims On Seattle's Music Inner City

2007-06-11T10:51:00.001-07:00

MITT ROMNEY - THIS IS WHY I'M HOT

2007-06-11T10:46:00.001-07:00

MTV and EMI form mobile remix agreement

2007-06-05T11:09:00.000-07:00

"MTV and EMI have forged an agreement to allow fans of US artist MIMS to remix his latest track and save it to their mobile phone as a ringtone."

Click here for the full article.

Zune Rocks Red Version To Mark 'Sizzling' Summer

2007-06-05T11:05:00.000-07:00

"To kick off the summer, Microsoft is introducing a new, bright red Zune media player."

"Zune also continues to help fresh talent, like hip-hop newcomer MIMS, to spread art and style musically. MIMS recently hit the road with his red Zune."

Click here for the full article.

Platinum Plus and DTLR catch up with MIMs to discuss his role in the return of NY hip-hop.

2007-05-24T08:29:00.000-07:00

SOHH Exclusive: MIMS Denies Taunting 50 Cent, "I Respect His Work, Ambition & Business Methods"

2007-05-23T09:10:00.000-07:00

A few places such as RnBHipHopMusic.com picked up on the initial report that Mims had said some negative comments on 50 Cent. The news source was cited as being WENN (World Entertainment News Network). However, we here at the Microsoft MIMS (unofficial) blog site let that sh!t slide like water since we had a feeling that it was a false report.

It was a matter of time before Mims would reach out to the people over at SOHH.com to clear the air.

"I'm currently overseas in Germany, London and France on a promotional tour for the international release of my album Music Is My Savior," MIMS told SOHH. "It has come to my attention that rumors of me making certain statements about 50 Cent are circulating the internet throughout the US. Basically, without getting into details these statements are false..."

Click here for the full article.

MTV TRL | Interview

2007-05-20T00:43:00.001-07:00

http://www.mtv.com/ontv/dyn/trl/interviews.jhtml?interviewId=1559146

MIMS, Music Is My Savior

2007-05-18T09:15:00.000-07:00

Alex Macpherson of The Guardian reviews Music Is My Savior.

"Shawn Mims makes the kind of hip-hop that causes purists to wring their hands and complain about how the genre is not what it was. His debut full-length offering is not aimed at those looking for an artist with anything to say. "I can sell a mill sayin' nothin' on a track," he brags, and often it seems as if that is exactly what he is doing. This doesn't matter, though, when he is so adept at producing slick club-bangers: generic, yes, but that is no cause for complaint when the genre is so good. The album is a conveyor belt of minimal 808 beeps and nagging hooks; things only start to drag when Mims tries to get serious. Luckily, that is not often. This Is Why I'm Hot, a song that has taken the US charts by storm this year, is a brilliantly silly novelty; Mims drops a sample of hip-hop from various US locales as he name-checks each area, before launching into an irresistibly dumb chorus: "I'm hot 'cos I'm fly! You ain't 'cos you not!" Elsewhere, there is the usual endearing braggadocio, though presumably no rapper has ever before described themselves as a "very big squirrel" as Mims does on Cop It."

Click here for review.

MIMS Gets A 'Room'

2007-05-17T12:42:00.000-07:00

by Antony Bruno, Denver

Capitol Music Group is creating an online video viewing room for rapper MIMS and other artists that will allow multiple fans to view and simultaneously share comments in real time. The label is working with Meebo, an instant-messaging technology firm that creates these "rooms" which fans can access from multiple Web locations.

Fans can add the "rooms" of their favorite artists to the IM buddy list and invite friends to join in and chat while watching the video or other content posted.

The MIMS room will be available from the artist's Web site, MySpace page and on the meebo.com portal. Other artists developing Meebo rooms include Mandy Moore, Katharine McPhee, Kelly Rowland and Korn.

via Billboard.biz

MIMS Earns Virgin Mobile USA Award

2007-05-17T09:20:00.000-07:00

"Capitol Records RIAA platinum-certified artist MIMS is presented a special award from Virgin Mobile USA for being the 50-millionth ringtone downloaded by Virgin Mobile customers. Pictured left to right: Ronnie Johnson, Executive Vice President of Capitol Music Group; Anthony Montenegro, Virgin Mobile USA Music & Ringtones Product Manager; MIMS, Lee Trink, President of Capitol Music Group and Dominic Pandiscia, Senior Vice President of Sales, Capitol Music Group. Virgin Mobile USA provides wireless service without annual contracts with more than 4.6 million customers."

'This is Why I'm Hot' is Virgin's 50 Millionth Ringtone Sold Billboard Ringmasters No. 1 Billboard Hot 100 No. 1 and iTunes No. 1 Top Track Has Sold Nearly 2 MILLION Ringtones

NEW YORK, May 17 /PRNewswire/ -- Capitol Records RIAA platinum-certified artist MIMS is being honored by
Virgin Mobile USA with a special award for being the 50-millionth ringtone purchased by Virgin Mobile customers. The milestone was reached earlier this year. Last year, Virgin Mobile customers downloaded 14.8 million ringtones.

The song that reached the milestone threshold was, of course, MIMS's Billboard Hot 100 No. 1 smash "This is Why I'm Hot," which has itself soldmore than 2 million ringtones, 200,000 of which were downloaded by VirginMobile customers, having topped the Billboard Ringmasters chart for two consecutive weeks. The song continues to hold the No. 2 spot on the current Ringmasters chart.

MIMS's single has also taken the national No. 1 position in Canada and Japan. "This is Why I'm Hot" made the fourth-greatest advance to the Billboard Hot 100 No. 1 position in chart history to date, by moving from No. 32 to No. 1 in its sixth week. It held at the chart summit for two consecutive weeks. "This is Why I'm Hot" remains top 20 on the Hot 100, months after its No. 1 peak in March.

MIMS's Capitol Records debut, MUSIC IS MY SAVIOR, released March 27, 2007, debuted on the Billboard R&B/Hip-Hop Albums chart at No. 2, and on the Billboard national Top 200 album sales chart at No. 4.

Washington Heights, New York-born MIMS began DJ-ing in his early teens, and at age 20, appeared in Baby Blue Soundcrew's Much Music Awards Best Video nominee "Love Em All." Last year, his independent release of "This is Why I'm Hot" attracted local New York radio play, and a Capitol Records deal.

Click here for the press release.

This Is Why Rapper MIMS Likes His Tea Hot

2007-05-16T15:11:00.000-07:00

Photo by Melissa Hom

Ever since his club banger “This Is Why I’m Hot” went to No. 1, Sean Mims has lived on the road, touring behind his new album, Music Is My Savior. What does he miss the most about his hometown? First off, the habichuela con dulce that push-cart vendors sell in his native Washington Heights. “It’s one of the best things,” he says. “It’s beans and a sweet milk mixed together with cookies. It’s almost like a thick sweet tea.” He didn’t make it uptown when he was in town this week for a show at Avalon, but over a plate of sautéed jumbo shrimp, string beans, and a hot tea at Keens Steakhouse he told us what else he’s been eating.

Click here for the full article. via New York Magazine

Mims: Am I Still Hot?

2007-05-10T11:22:00.000-07:00

Quinton Hatfield over at HipHopDX interviews Mims and finds out what's hot!

"Whether you like it or not “This Is Why I’m Hot” was one of the hottest singles to drop in the game lately. Many hip-hop fans that think southern hip-hop is about nothing were very shocked to find the kid behind this song was from New York City. The vibe of the song did seem southern hip-hopish and I’m not saying this is a bad thing. As he claims music is his savior New York rapper Mims is ready to show the game why he’s hot. Representing Manhattan, NY Mims is from a family of Jamaican descent and many don’t know that it was dreams of being a producer that led him into hip-hop. As time went on with producing it was only a matter of time before Mims would find out if he could rhyme.

One thing about Mims though is that he experienced hardships like many emcees who pursue their dreams in hip-hop to better their lives. Losing his mother and father at very young age definitely had to be a blow to this kid's life but through his love for hip-hop, Mims kept at ease to continue his dream. Who says hip-hop doesn’t save lives. Being from New York you know Mims has to have an opinion on the current state of hip-hop in the east coast and he answers to how he felt when many thought he was from down south. With the new album out, Music is My Savior, Mims explains why you should give it a listen before criticizing his music and why at the end of the day he wants to be happy."

Click here for the interview.

MTV Battle of the Videos >> MIMS v.s. Chevelle v.s. Rihanna

2007-05-09T15:35:00.000-07:00

Click and vote for your favorite video!

"A new MTV Battle of the Videos begins today with a competition that is sure to make big waves.

Will hip-hop linguist MIMS remain hot with, “Like This”, his second video? Will the “Well Enough Alone” video created by Chevelle superfans make the biggest impression on the masses? Or will the boys be cast in the shadow of Rihanna’s “Umbrella”? The votes will decide! Let the comments pour in!"

http://www.mtvbattleofthevideos.com/2007/05/09/mims-vs-chevelle-vs-rihanna/

MIMS x Microsoft Zune TV Commercial

2007-05-08T10:27:00.000-07:00

Zune Marketing does a good job lengthening the ride of Mims' breakout single with a twist by adding a little rock to "This Is Why I'm Hot" with help from Purple Popcorn (Blackout Movement). This is what I would call Purple Popcorn's television debut on this remix to "This Is Why I Rock". Correct me if I'm wrong though. The spot first aired last night and will appear on MTV, VH1, BET, and Adult Swim. You'll see it throughout the NBA Playoffs and Finals as well as on the season finale of Heroes, Grey's Anatomy, The Office, Lost, and Family Guy. Mad more exposure for the Zune as well as your boy MIMS! Thanks to Zune Insider for the heads up on this news!

MIMS Blazes in Vegas

2007-05-08T10:09:00.000-07:00

You know you've hit it big once you hit the pages of TMZ.com.

"The LAFD, or rather a bunch of hot chicks in LAFD costumes, responded to JET nightclub in the Mirage this weekend, as rap sensation MIMS set the place on fire with a surprise performance of his hit single "This Is Why I'm Hot.""

Click here for the video.

MIMS' Manager & CEO of Digiwaxx, Corey "CL" Llewellyn

2007-05-07T13:29:00.000-07:00

Taken from SOHH.com Player Watch

" As CEO and co-founder of Digiwaxx LLC, Corey "CL" Llewellyn helped create one of music businesses most vital technologies. Now after helping usher hip-hop into the digital age, CL is watching his artist MIMS win major success, making him a definite Player to Watch in 2007."

Click here for more.

Mims Album Cover Logo At the Center of Bushido Lawsuit

2007-05-03T13:36:00.000-07:00

Chris Richburg over at AllHipHop.com reports on a dispute over the use of the "I" in the MIMS album cover. View the images and you be the judge! Who's swagger jackin who?

"German fans have to find another place to buy Mims’ hit album Music Is My Savior in light of a new lawsuit filed by popular German rapper Bushido over the artwork on the album cover.

According to reports, the suit stems from a similarity between a silhouette of Bushido from the cover of the rapper’s Deutschland Gib Mir Ein Mic CD/DVD and the "I" in the logo for Mims' name on the cover of Music Is My Savior.

Bushido did not know about the use of the silhouette in the Mims logo and his record label Ersguterjunge (which is a distributed by Universal) are suing Mims and EMI for using the likeness of his image without authorization..."

Click here for the article

Bushido album cover

Mims old cover

Mims new cover

MIMS - Like This VIDEO LINK

2007-05-02T15:28:00.000-07:00

Just received this in the mail. Links to both the audio and a better quality video of Mims' latest single, "Like This". Also, got word from "The R" that he'll be throwing an after party with Mims in attendance during his Seattle leg of the tour. More details to come. Watch the video here

Oh, also check out DJ Krayz's mix of Like This. http://microsoftmims.blogspot.com/2007/04/mims-like-this-remix.html

Mims - Like This / Just Like That Video

2007-04-30T12:38:00.001-07:00

The official MimsMusic.net site doesn't even have the video posted. This is the best one available at the moment that I've seen online. With this being the second single, "Like This"; I'm thinking that for me personally, the video helped me like this song a little bit more than when I first heard it.

See "Another Side Of..." MIMS on Yahoo! Music

2007-04-26T16:14:00.000-07:00

©2007 Photo: Dave McFarland

"Get to the Yahoo! Music website and see the PEPSI SMASH "Another Side Of..." your favorite artist, MIMS. Find out how the lyricist came up with the rock remix version to the #1 smash, "This Is Why I'm Hot.""

Click here for videos and photos of MIMS in Las Vegas. Some quality content.

Watch MIMS Get UNLEASHED...

2007-04-26T16:11:00.000-07:00

TUNE IN!

Monday, April 30th for the Unleashed ALL DAY Premiere of MIMS' "Like This" on MTV2!

Go Backstage with MIMS on mtvU's Backstage Pass!

2007-04-25T11:33:00.000-07:00

Get the real story on his #1 hit "This Is Why I'm Hot" premiering April 24th!

Click here for video.

Digiwaxx Media Announces Alliance With Microsoft

2007-04-25T10:26:00.000-07:00

Chris Richburg reports on the alliance between Digiwaxx & Microsoft on AllHipHop.com.

"Hip-Hop music and culture will continue its expansion into the world of technology, thanks to a new partnership between Digiwaxx Media and Microsoft.

The recently announced alliance will focus on Microsoft’s popular music device Zune as the two companies work to create a comprehensive music and entertainment agenda that will focus on urban culture and its effects on relevant lifestyle contributors, influencers, and tastemakers..."

Click here for article.

Mims vs. Toto - This Is Why Africa Is Hot

2007-04-25T09:03:00.001-07:00

Caught wind of this from the fine folks over at Global Grind. Definitely one of the better remixes or mash-ups I've heard in a minute. Enjoy!

Live With Pete Finch - Who's Hot

2007-04-24T13:57:00.000-07:00

On the set of MIcrosoft MIMS video shoot of Billboard's number one song "This is Why I'm Hot." Feat: J Hatch, Tone Capone, Phil Pabone, Paul Arrington, Tyson Beckford, Bobbito Garcia (ESPN & MSG) + Jim Jones (Dipset) and D Vazquez (Hot 97 Kay Slay).

Mims gets serious on Much Music (Canada)

2007-04-24T13:38:00.000-07:00

I'm late on this footage, but thought y'all would enjoy a little insight into Mr. This Is Why I'm Hot! This first aired on April 17th on Canadian television.

Mims: Hot, Fly & Famous

2007-04-23T11:08:00.000-07:00

An actual good interview with Mims courtesy of Joi Rogers over at BallerStatus.net.

"Music has been his savior since back in 2003, when Washington Heights, New York native Mims set out at the task of starting a rap career. He was 23, then, and the possibilities were endless. Unfortunately, he had some toiling experiences behind him, as he suffered an agonizing loss with the death of both parents before the age of 13. Reluctantly, these series of unfortunate events were his ammunition of empowerment. That is how his story begins.

It is unlikely that when he linked with digital promotion company DigiWaxx or Push Plan Management earlier this decade, that he any idea he was four years away from reaching considerable notoriety. How could he? As he is predicted to have the largest ringtone sold to date, he now harnesses the power of six million listeners on MySpace, and is Top 10 on Billboard, Rhythmic and iTunes. He now pours his energies into his own label, American King, whilst promoting his debut album, which is out now..."

Click here for article

Yankees’ Rodriguez Is Hot. Why? Listen Up.

2007-04-23T10:46:00.000-07:00

A-Rod gets motivated to Mims' "This Is Why I'm Hot" at bat! Words by Jack Curry of the New York Times.

"Every time Alex Rodriguez walks to the plate at Yankee Stadium, the smooth voice of Mims, a rapper from Washington Heights, serenades him for each step and for each practice swing..."

Click here for article

MIMS - This Is Why I'm Hot Blackout Remix VIDEO

2007-04-17T13:17:00.000-07:00

Apparently the video premiered on BET 106 & Park yesterday. Thanks to On Smash you can now view it on the internets. Enjoy folks! The Zune™ makes a few appearances.

1 minute 9 second mark: Kid rockin out to his Zune™
1 minute 30 & 46 second mark: Junior Reid dancing to his Zune™
1 minute 58 second mark: Shots of the Microsoft® Zune™ tour bus
2 minute 10 second mark: Cham with his Zune™ in hand

World Premiere of "This Is Why I'm Hot" Remix Video

2007-04-16T14:09:00.000-07:00

Tune in to BET's 106 & Park on Monday, April 16th at 6:00PM for the EXCLUSIVE PREMIERE of "This Is Why I'm Hot" Remix video, f/ Cham and Junior Reid. SPREAD THE WORD!!

Meet MIMS' Virtually in "Virtual Pimp My Ride"

2007-04-16T14:04:00.000-07:00

MIMS will be getting all virtual in Virtual Pimp My Ride this Monday, 4/16 at 5:00pm! Create your own character, meet other MIMS fans, and get your chance to party with Mr. "This Is Why I'm Hot" himself! CLICK HERE

Imus vs. the Billboard Hot Rap Tracks Chart (language warning)

2007-04-11T11:26:00.000-07:00

Michelle Malkin questions whether or not Al Sharpton or Jesse Jackson are "truly committed to cleaning up cultural pollution that demeans women and perpetuates racial epithets" on the heels of Don Imus' controversial comments on the airwaves recently. MIMS gets a mention due to how his pimpin never drags. CLICK HERE for Malkin's words.

Mims: You ain't and You Not!

2007-04-06T12:41:00.000-07:00

With success comes hate. Click here to read what the weeklyhater has to say on his/her LiveJournal page.

MIMS - Like This (Remix)

2007-04-06T11:35:00.000-07:00

I gotta say that I'm somewhat disappointed in the selection of the follow-up single to the "This Is Why I'm Hot" smash! Perhaps another song would've been a better pick. We all know that the lead-off single is gonna be a hard act to follow. A valiant effort nonetheless, but I don't think it'll garner as many spins as when MIMS was lettin heads know why he's hot. I'll admit though, the original is still growin on me. I'm liking it more and more every time I listennn to it. However, thanks to the big homie, DJ Krayz, you may take an immediate liking to "Like This". Especially since it's Spring and its just got that, "let me stunt" feel around the song mashed up with D-Nice's "Call Me D-Nice". So here's a little treat and remember where you heard it first.

Remixed & Retitled
MIMS - They Call Me MIMS (DJ Krayz - D-Nice Remix) CLICK HERE

This "remix/mashup/whatever you wanna call it" is a must for the Zune™. Most appropriate today since it's warmin up in Seatown. Gonna be 75 in the city. Consider this your intro track into the Spring/Summer season of '07.

MIMS Interview In The AT&T Blue Room

2007-04-05T23:03:00.000-07:00

Check out these video clips of MIMS interviewed in AT&T's Blue Room

Exclusive: Music Is My Savior click here
MIMS talks about his debut album, Music Is My Savior.

Exclusive: Role Model click here
MIMS talks about the importance of being a role model and inspiration to his fans.

Exclusive: Dream Come True click here
MIMS explains how he turned his dream into reality.

Exclusive: Hangin' With MIMS click here
MIMS gives a tour of his old stomping grounds of Washington Heights.

Clinton Sparks' Smashtime Radio MIMS Interview

2007-04-05T10:32:00.000-07:00

You can take a listen to MIMS being interviewed by Clinton Sparks on Smashtime Radio. This is taken from Sparks' syndicated mixshow of the week of March 25-April1. Even Sparks is catchin on to the "Microsoft® MIMS" phrase/movement. Call me the weatherman 'cause I gets busy when it comes to forecasting. Click on the links below to listen to the audio.

MIMS Interview Part 1 & 2 click here
Starts at the 5 minute 53 second mark
Duration: 16 minutes 10 seconds

MIMS Interview Part 3 click here
Starts at the 11 minute 26 second mark
Duration: 4 minutes 30 seconds

Zune™ Artist Profile Page

2007-04-05T10:01:00.000-07:00

Check out the link for tour dates and a bio of MIMS on the Microsoft® Zune™ site.

Oh, Mims. This is why you're Not:

2007-04-04T23:32:00.000-07:00

Divalina over at The Smash offers her two cents.

LeBron on MSN: Smells Like Team Spirit

2007-04-04T14:40:00.000-07:00

They love 'em at the Quicken Loans Arena in Cavalier Country. Could we see a LeBron and MIMS collabo in representin the Microsoft® Corporation? Click here to read.

"Over the loudspeakers blasts hip-hop’s hottest new single by Mims, “This Is Why I’m Hot”: “This is why I’m hot! This is why I’m hot. This is why, this is why, this is why I’m hot!”

XXL News: Young Buck and MIMS Make Strong Debuts On This Week’s Billboard Chart

2007-04-04T14:13:00.000-07:00

MIMS debuts at #4 on the Billboard charts. Let's hope that this club tour that he's currently on boosts album sales. Historically speaking, artists end up doing worse in sales in the second week. MIMS... does he stay hot or not? Time will tell. Click here for the article.

MTV Playlibs: M.I.M.S.

2007-04-04T12:28:00.000-07:00

"The righteous rapper pimps himself and his all-time favorite videos in this way-back-when interview." Click here to view.

Teen People: Kicking It In Harlem With Mims

2007-04-04T11:19:00.000-07:00

Video footage of MIMS in Harlem as Teen People tags along.

Page Link
Video Link

Hot Hot Heat: A graphical dissertation on the number one song in America

2007-04-04T10:39:00.000-07:00

This is back from March, yet, still a great read. Breaks down the song and is interpreted by Rob Harvilla through visual aids and diagrams for the Village Voice. Click here for the article.

Tim's Take: This is Why This is Why This is Why

2007-04-04T10:02:00.000-07:00

Click on over to Tim's Take and read his thoughts on MIMS. Interestingly enough, it's a simple song MIMS spits over a dope beat in my mind. Maybe our dude MIMS should venture into the classroom and teach kids how to rhyme, simple. Your thoughts?

MIMS' Music Is My Savior Giveaway

2007-04-04T09:39:00.000-07:00

Cornerstone Promotion is hosting a giveaway. Make music your savior. Sign up to win a Microsoft® Zune™ and a copy of the MIMS album courtesy of ArtistDIRECT and Capitol Records.

http://www.cornerstonepromotion.com/digitalcontest/mims/index.html

FunkmasterFlex.com w/ Mims Live@ Hot97 3/27/07

2007-04-03T17:16:00.000-07:00

MIMS Videos From Treemo

2007-04-03T15:13:00.000-07:00

Below are the first two video clips posted on MIMS' Treemo page. His profile is located at http://www.treemo.com/users/MIMS/. Looks like the dude is tackling the online space well and really tryin to spread his message.

MIMS Zune™ Tour Bus Philly!

Behind The Scenes Montage

MIMS Heats Up The Road With Microsoft® ZUNE™ for Club Tour

2007-04-03T14:03:00.000-07:00

MIMS Kicks Off a Twenty-Seven City Club Tour Today Behind His Capitol Music Debut CD "Music is My Savior" In Stores Now. Tour Unveils On-going, National Partnership with MIMS and Microsoft's® ZUNE™

Download this press release as an Adobe PDF document.

New York, NY (PRWeb) April 3, 2007 -- He's brought the heat to the nation's airwaves with his smash single "This is Why I'm Hot," and now Capitol Music Group / American King artist MIMS plans to heat up the road with Microsoft's® digital media player brand Zune™ for a headlining club tour in support of his debut album "Music Is My Savior."

The #1 Billboard Hot 100 charting artist will kick off his schedule today, April 3rd in his New York City hometown and will hit twenty-seven cities on a tour that will focus primarily on nightclub venues. The tour will bring "Music Is My Savior" tracks such as "This is Why I'm Hot," "Just like That," and for the first time, his forthcoming single "Like This," among others from his debut CD to life on stage for many MIMS fans in cities across the country.

The tour, sponsored by Zune™ and promoted by the global digital music promotions company Digiwaxx Media, whose dominance in both the music and technology industries successfully garnered the partnership between MIMS and Zune™, will hit cities in a hard-to-miss, technologically state-of the art tour bus wrapped in MIMS' likeness. The tour will serve to unveil an on-going, national partnership between MIMS and ZUNE™ extending beyond the tour.

"The partnership between MIMS and Zune™ represents the new age of marketing," says Digiwaxx Media CEO, Corey Llewellyn. "The collaboration between an innovative company and an innovative artist showcases the emerging importance of technology within the ever changing music industry."

"I'm excited to join forces with a powerful company like Microsoft®," says MIMS. "This isn't just a great move for me but this is great for Hip Hop music across the board. In introducing the Zune™ digital media player into the Hip Hop community it further shows how powerful Hip Hop music is as a long-standing branding influencer."

"When we first developed a relationship with MIMS last fall we could tell he was someone we wanted to build with," said Christina Calio, director of music marketing for Zune™. "Zune™ is excited to partner with him on this tour and we look forward to identifying and supporting other artists in similar ways."

Breaking Billboard Hot 100 chart history for the third time ever with his smash single "This is Why I'm Hot," MIMS leaped to the #1 chart position (32-1) in March and has acquired the ears of the nation from radio waves to major sporting arenas. MIMS has the fastest selling platinum ringtone in the country. His new single "Like This," will hit airwaves April 16th. His debut album "Music Is My Savior" was released on March 27th and is in stores now.

Music Is My Savior / ZUNE™ Tour Cities Include:

APRIL 2007
4/3 - 4/5 - New York, NY
4/6 - Wichita, KS
4/7- Indianapolis, IN
4/12 - Washington, DC
4/13 - Memphis, TN
4/14 - Charlotte, NC
4/15 - Orlando, Fl
4/19 - Savannah, GA
4/20 - Oxnard, CA
4/21 -Hartford, CT
4/22 - Atlanta, GA
4/26 -4/28 - Miami, Fl
4/29 - Phoenix, AZ
---
MAY 2007
5/1- Minneapolis, MN
5/2 - Fresno, CA
5/3 -San Francisco, CA
5/4 - Bakersfield, CA
5/5 - Las Vegas, NV
5/6 - Salt Lake City
5/8 - Philadelphia, PA
5/9 - Baltimore, MD
5/10 - Washington, DC
5/11 - Norfolk, VA
5/12 - Seattle, WA
5/19 - Augusta, GA
5/24 - 5/26 - Miami, Fl
5/27 - Ft. Myers, FL

MIMS posts Audio Blogs on XXLMag.com

2007-04-02T13:25:00.000-07:00

You can now follow MIMS on his 27 date tour as he calls in and posts on the XXLMag.com's GCast series of Audio Blogs. It'll be interesting to see how long this lasts. Especially the inbetween time. Artists are known to go weeks on end before adding new highlights or news related to their time. Though, I think MIMS is smarter than most and will keep this sh*t updated knowing what's at stake with his career and the marketing arrangement he has with Microsoft Zune.

MIMS on XXLMag.com’s GCast series of Audio Blogs

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MIMS - This Is Why I'm Hot (Rock Mix) feat. Purple Popcorn

2007-03-31T21:49:00.000-07:00

Yet another remix of the highly successful single, "This Is Why I'm Hot," featuring Purple Popcorn. Digiwaxx is venturing into the Rock genre with the success of their promotional digital music distribution business. Looks like it's called Digiwaxx Roxx (or Digiroxx) where I'm sure it'll follow the existing business model but translating into the promotion of rock music. More to come I'm sure. Click on any of the links below to download and decide if "This Is Why I Rock" is actually hot or not. Rumor is that this song will be used in a future Zune ad. Only time will tell. Be ahead of the game and tell your friends about the rock mix!

Link #1 MEGAUPLOAD
Link #2 sendspace
Link #3 youSENDit
Link #4 zSHARE

"This Is Why I'm Hot" Slowly Slippin On The Charts

2007-03-29T13:53:00.000-07:00

8 weeks at #1 on the Billboard charts is not too bad of a start on the Top 100 Singles Chart. Last week his single, "This Is Why I'm Hot" was in the #2 position behind Fergie's "Glamorous" record. This week MIMS is in the #4 position behind Beyonce & Shakira's "Beautiful Liar" record jumping from #94 to #3 while only being on the charts for 2 short weeks. Fergie drops 1 spot to #2 and Akon jumps up to the #1 spot of this weeks Billboard Top 100 Singles Chart.

MIMS x Zune™

2007-03-26T13:16:00.001-07:00

This is why he's hot!